Key features

Predictive Performance Score: ranks copy by likely conversion before you publish
Custom AI models trained on your past campaigns (Business+)
Brand Voice enforcement across team output
Real-time scoring on manual edits (Data-Driven+)
100+ marketing templates: ads, emails, landing pages, social
Continuous Optimization for live website messaging A/B tests

Pros & cons

Pros

Performance prediction score is unique in the category - no other AI writer ranks copy by likely conversion
30+ languages with marketing-aware tone (not just translation)
Custom AI models on Business+ trained on your past high-performing campaigns
99.99% uptime SLA across all plans
Strong fit for paid ads where predicted CTR matters more than prose quality

Cons

Starter starts at $49/mo monthly - more expensive than Rytr or Writesonic for general writing
Performance predictions cap is tight on Starter (50 with monthly billing)
Custom AI models locked to Business plan with custom pricing
Long-form blog output is weaker than the prediction-focused short copy
No free plan, only 7-day trial limited to 2,500 words

Anyword pricing plans
Plan	Price	Features
Free Trial	Free 7-day free trial, 2,500 words, no card required up front	Test performance predictions and brand voice, 2,500 words during trial, Access to Blog Wizard and templates, Convert to Starter to keep workflows
Starter	$39/mo $39/mo billed annually (save 20%), or $49 monthly	100 performance predictions per month (annual billing), 50 performance data rows, 1 seat included, Unlimited copy generation, 1 brand voice, 100+ marketing templates, Blog Wizard with plagiarism checker, Chrome Extension
Data-Driven	$79/mo $79/mo billed annually (save 20%), or $99 monthly	175 performance predictions per month (annual), 50 performance data rows, 3 seats included, Real-time performance predictions on manual edits, All Starter features included
Business	Custom pricing Custom pricing, save 30% on annual contracts	250 performance predictions per month, 5,000 performance data rows, Custom-built AI models trained on past campaigns, Real-time content intelligence across channels, Automated website A/B testing, Onboarding and dedicated setup, Priority support
Enterprise	Custom pricing Custom pricing, contact sales	500+ performance predictions per month, 10,000+ performance data rows, Private LLM and SSO/SAML, Full API access, Custom integrations, Dedicated CSM, Security and legal review