AI Video Generation

Pictory

AI text-to-video platform that turns long-form content into short branded videos using 18M+ stock assets and AI voiceover

Pictory logo

4.1

Rating

$25/mo

Price

No

Free plan

100K+

Users

Key features

Pros & cons

Pros

  • 18 million stock assets on Professional — large library without separate subscription
  • Blog-to-video conversion is genuinely fast — paste a URL and get a draft video
  • 14-day free trial on all plans — enough time to evaluate for real projects
  • Auto-captioning included on every plan — no add-on fees for subtitles
  • Professional plan at $35/mo annual offers strong value for content marketers
  • 29 languages for AI voiceover on Starter — solid multilingual support

Cons

  • No free plan after trial — must commit to $25/mo minimum after 14 days
  • 200 video minutes on Starter seems generous but 30-minute cap limits long-form
  • Stock footage quality inconsistent — AI-selected clips sometimes feel generic
  • Only 1 user on Starter and Professional — Team plan required for collaboration
  • Watermark present during trial — hard to share work-in-progress with clients

Plans & pricing

Pictory pricing plans
PlanPriceFeatures
Starter$25/mo $25/mo billed annually or $29/mo monthly. 14-day free trial.200 video minutes/month, 30 minutes max video length, 5 GB storage, 1 Brand Kit, 100 AI Credits, 60 min premium AI voices (29 languages), 5 million stock videos and images, Auto-captioning, 1 user
Professional$35/mo $35/mo billed annually or $59/mo monthly. 14-day free trial.600 video minutes/month, 30 minutes max video length, 20 GB storage, 5 Brand Kits, 500-1,000 AI Credits, 120 min premium AI voices + unlimited standard voices, 18 million stock videos and images, Auto-captioning and subtitle styles, 1 user
Team$119/mo $119/mo billed annually or $199/mo monthly. 14-day free trial.1,800 video minutes/month, 30 minutes max video length, 100 GB storage, 10 Brand Kits, 2,400 AI Credits, 240 min premium AI voices + unlimited standard voices, 18 million stock videos and images, Team collaboration, Professional onboarding, 3+ users
EnterpriseCustom pricing Custom pricing — contact salesCustom video minutes, Custom storage, Unlimited Brand Kits, Custom AI Credits, 10+ users, SSO, Dedicated success manager, Pictory Central hosting platform

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Miriam Alonso

Miriam Alonso researched and verified this page. See our methodology.