4.1★
Rating
$25/mo
Price
No
Free plan
100K+
Users
Key features
- Blog-to-video: paste any URL or article and Pictory auto-generates a draft video
- 18M+ stock assets: access Getty Images and Storyblocks footage on Professional
- AI voiceover: 60+ premium AI voices in 29 languages with natural-sounding delivery
- Auto-captioning: AI generates synced subtitles for every video automatically
- 5 Brand Kits on Professional: enforce colors, fonts, and logo across all video output
- Script-to-video: convert any written script into a narrated video with matching footage
Pros & cons
Pros
- 18 million stock assets on Professional — large library without separate subscription
- Blog-to-video conversion is genuinely fast — paste a URL and get a draft video
- 14-day free trial on all plans — enough time to evaluate for real projects
- Auto-captioning included on every plan — no add-on fees for subtitles
- Professional plan at $35/mo annual offers strong value for content marketers
- 29 languages for AI voiceover on Starter — solid multilingual support
Cons
- No free plan after trial — must commit to $25/mo minimum after 14 days
- 200 video minutes on Starter seems generous but 30-minute cap limits long-form
- Stock footage quality inconsistent — AI-selected clips sometimes feel generic
- Only 1 user on Starter and Professional — Team plan required for collaboration
- Watermark present during trial — hard to share work-in-progress with clients
Plans & pricing
| Plan | Price | Features |
|---|---|---|
| Starter | $25/mo $25/mo billed annually or $29/mo monthly. 14-day free trial. | 200 video minutes/month, 30 minutes max video length, 5 GB storage, 1 Brand Kit, 100 AI Credits, 60 min premium AI voices (29 languages), 5 million stock videos and images, Auto-captioning, 1 user |
| Professional | $35/mo $35/mo billed annually or $59/mo monthly. 14-day free trial. | 600 video minutes/month, 30 minutes max video length, 20 GB storage, 5 Brand Kits, 500-1,000 AI Credits, 120 min premium AI voices + unlimited standard voices, 18 million stock videos and images, Auto-captioning and subtitle styles, 1 user |
| Team | $119/mo $119/mo billed annually or $199/mo monthly. 14-day free trial. | 1,800 video minutes/month, 30 minutes max video length, 100 GB storage, 10 Brand Kits, 2,400 AI Credits, 240 min premium AI voices + unlimited standard voices, 18 million stock videos and images, Team collaboration, Professional onboarding, 3+ users |
| Enterprise | Custom pricing Custom pricing — contact sales | Custom video minutes, Custom storage, Unlimited Brand Kits, Custom AI Credits, 10+ users, SSO, Dedicated success manager, Pictory Central hosting platform |
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Miriam Alonso researched and verified this page. See our methodology.
